Allianza estratégica entre PMES chinas y mozambiques en inclusión financiera, innovación, sostenibilidad, marketing y desempeño mediante colaboración
Resumen
Las PYME son consideradas la columna vertebral del desarrollo y la empleabilidad. Esta pesquisa trata sobre las alianzas estratégicas entre las PYME chinas y mozambiqueñas dentro de la perspectiva de colaboración de las PYME con un enfoque en el desarrollo, el acceso financiero, la innovación, las reglamentaciones, la sostenibilidad, el acceso a los mercados (Marketing) y el desempeño de las PYME. El estudio fue conducido en la ciudad de Maputo y Maputo provincia Mozambique. Fue elaborado y administrado un cuestionario a 32 gerentes de PYME. Los respondientes fueron seleccionados al azar. El cuestionario se distribuyó utilizando como métodos contacto directo y las plataformas digitales (correo electrónico y WhatsApp). Los datos fueron procesados y analizados utilizando el paquete estadístico IBM-SPSS versión 20. El estudio elimina el vacío de investigación al producir un análisis comparativo entre las PYME chinas y mozambiqueñas con un enfoque en las variables mencionadas anteriormente. Fue verificado que las PYME en Mozambique luchan por obtener recursos para sobrevivir y los aspectos que más afectan son la corrupción, los altos impuestos y la falta de financiación gubernamental a estas.
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