Web platform for disclosure of agricultural products in the Cuanza Norte Province
Keywords:
Web platform, agricultural products, marketing, disseminationAbstract
Agriculture is nowadays one of the main sources of income in the region and, unfortunately, the marketing and dissemination of products face enormous challenges, as their accessibility and visibility for potential buyers is completely low. Faced with this issue, we overlapped in knowing how the implementation of a web platform can contribute to the efficient dissemination and marketing of agricultural products in the Cuanza Norte province population. Regarding the methodology, regarding the approach, qualitative research was used, for the objectives we used descriptive research, and, regarding the procedures, we used the biographical one, regarding the method, the deductive method was used. To conclude, we highlight the importance of digitalization in the agricultural sector, highlighting how the platform will contribute to the modernization of product dissemination and marketing practices, allowing producers to access up-to-date information on prices and demand. Obviously, we demonstrate that the adoption of digital technologies in the agricultural sector can have a profound and positive impact, promoting economic and social development in rural areas and the acceptance of the platform by farmers and consumers was evaluated, ensuring its usability and efficiency.
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